How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 23.06.2025 02:18

Processes
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
UK civil servants who used AI saved two weeks a year, government study finds - Financial Times
Product
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Good marketing is doing this well.
Germany’s Merz ventures into Trump’s lion’s den - politico.eu
People
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Price
MongoDB (NASDAQ:MDB) Reports Strong Q1, Stock Jumps 14.3% - Yahoo Finance
Perception
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Place